The New Year is Upon Us in Construction Equipment Rental

With the changing of the calendar we have officially entered the doldrums for our contsruction equipment rental business in our area. For the next 8 weeks getting a chance to even go bid a job seems like a Christmas all over again. That may be a slight exaggeration, but only slightly. I will put together a couple mailer campaigns, but the only person that will be busy for the next few weeks is the tax accountant.

I do keep a minimal crew on for these months. It is for the odd jobs we have lined up for garage and attic remodels, and a couple basement rec-rooms of course, but also for any complaints and repairs from last year’s work. If an ice dam causes a roof issue or somebody declares a window install to be faulty out of the blue.

I have found still answering the phone and being able to send somebody out in these months while it cost money and nearly always really is not our fault at all will pay off in the long run with repeat business. Our last call wanted us to replace all of the security latches on a window replacement job we had done last fall because the latches that came on the windows were not the kind she liked. I did charge materials on that one since she had in fact chosen the windows originally but turns out the trip paid off handsomely.

While there doing the exchange on window hardware, the homeowner was complaining about cleaning snow from their car. Four hours later, the latches were done and I had a deposit for an early spring new garage addition. That is why we try to make sure to follow up with our clients this time of year, because it is now that the heating bills are reminding them they need better windows and insulation (or a new garage).

I am looking forward to this year and hopefully our business will continue to grow. Also wishing success in the New Year to all the other contractors and builders (that work outside our immediate area at least) a successful and prosperous New Year! 

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